Sephora for My Birthday

Anyone who has heard me talk about beauty, makeup or my travels will have come across a Sephora story or two at some point.

I was first introduced to Sephora in 2012 in the USA by Contiki buddies I was traveling with. The sheer size of the many stores we visited was so awe inspiring… so many brands and products under one roof!

The mothership was calling…



I remember stocking up big on products that were either more affordable than in Australia or not yet available {some still aren’t!} Purchasing multiples of many and finding new brands to love.

On my next overseas trip, last year {Paris, UK & Dubai} I prepared to spend big and stock up again as Sephora still did not have a store in or ship to Aus. I fondly remember looking for a certain brush in Dubai and having a massive tip sharing conversation between two assistants and I.. it was fun and again I wished for something of it’s magnitude here.

You can imagine how thrilled I was when Sephora confirmed they were coming not only to set up Sephora Australia but in Sydney – a mere two hours from my area. Thrilled.
The mothership is coming.

The official opening date has been confirmed as Friday 5th December.



Which is 14 sleeps away and the day after my birthday. Happy Sephora Birthday to me! I can’t wait to see what prices are like, and it also means that the brands they are bringing with them are ones I won’t need to stock up on when I am in the USA at the end of the year. I am hoping to make a trip down as soon as possible.

Elle magazine provides a full list of the brands that will be available – will be more to come…I am most excited for Kat Von D, Obsessive Compulsive Cosmetics, Tarte and the Sephora Collection. I am hoping Urban Decay will be added to the Australian brand list shortly too.


Kat Von D. IMAGE -

Have you Sephora-shopped? Are you excited for the first Australian store to open? P.s head to the Facebook page to enter a VIP competition for you and a friend.

Shine brightly dolls x x

KOOKLAH ~ A living doll, living a life not yet imagined